NEW LAUNCH MARCH 2026 - REDKEN SHADES ALK | LEARNING PLAN 2026

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Master Shades ALK: The future of haircolor. Unlock Redken innovation, signature techniques, and radiant results. Start now!

Elevate Your Artistry with The Shades ALK Innovation

Unlock the Next Generation of Hair Color

Are you ready to redefine your color services? This specialized learning plan is your direct gateway to mastering Shades ALK, our most significant innovation in liquid-cream demi-permanent haircolor. Designed specifically for high-performance professionals, these four hand-picked courses will immerse you in the core principles and cutting-edge advancements that set this new formulation apart.

Join Redken Artistic Ambassador Sara Botsford as she demonstrates the signature Redken techniques that make Shades ALK a game-changer. Learn how to achieve stunning, high-impact results with maximum efficiency, ensuring your time behind the chair is as productive as it is creative.

What You Will Master:

The Science of Shades ALK: Understanding the "why" behind the performance.
Navigating the Portfolio: Expertly selecting the right shades for every guest.
Performance & Benefits: Maximizing the unique attributes of the new formula.
Usage & Formulation: Precision guidelines for predictable, perfect results.
Redken Signature Techniques: Practical applications for modern, beautiful hair.
Versatile Workflows: Adapting the product to your unique style of working.

Why This Learning Plan is Your Competitive Edge:

In a fast-moving industry, your success is built on innovation. This e-learning journey ensures you aren't just using Shades ALK—you are mastering it. By leveraging these advancements, you will elevate your craft, delight your clients, and solidify your reputation as a forward-thinking professional.

Get ready to transform your color business and lead the way into a new era of radiant, healthy-looking hair!

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4 Kurs

REDKEN SHADES ALK | power of a color. care of a gloss. key ingredients only. (EU ONLY)

E-Learning

Unlock the Future of Hair Color with Shades ALK: Dive into Our Newest Innovation

Are you ready to revolutionize your approach to hair coloring? This comprehensive e-learning module is your exclusive gateway to understanding and mastering the groundbreaking innovation behind Shades ALK, a liquid-cream demi-permanent haircolor. Designed for pro's, this course will not only introduce you to the core principles of Shades ALK but will also immerse you in the exciting advancements that set our latest formulation apart.

What You Will Discover:

The Science of Shades ALK

Navigating the Portfolio

Features & Benefits
Usage & Formulation Guidelines

Why This Module is Essential for You:

In the dynamic world of beauty, staying ahead means embracing innovation. This e-learning course ensures you are not just familiar with Shades ALK, but an expert in leveraging its newest advancements to elevate your craft, delight your clients, and solidify your reputation as a forward-thinking professional. Get ready to transform your hair coloring services and unleash a new era of radiant, healthy-looking hair!

SHADES ALK | blend & gloss

Video

Elevate Your Craft with Redken Shades ALK: Blend and Gloss

Join Redken US Artistic Ambassador Lindsey Olson in this educational session as she unveils Redken's latest innovation: Shades ALK. Discover how this revolutionary alkaline-demi liquid-cream permanent color is designed to transform your salon services and provide exceptional results for your clients.

In this class, you will learn:

The Power of Shades ALK

How to provide up to 75% Gray Coverage with Shades ALK

Precision Formulation

This class is perfect for stylists looking to expand their color services and deliver stunning, healthy-looking hair with Redken Shades ALK. Get ready to boost your creativity and client satisfaction!

SHADES ALK | boost & brighten

Video

Elevate Your Craft with Redken Shades ALK: Boost and Brighten

In this class, you will learn:

The Power of Shades ALK

How to Boost and Brighten up to 1 level with an alkaline demi

Precision Formulation

SHADES ALK | reverse halo contouring

Video

Introducing Redken's Signature Technique: Halo Contouring.

Designed by Redken Pro's Farhana Premji and Katrina Smiley to create sculpted depth & dimension from the crown. The Halo Contouring technique can be customized for every client and all hair histories to give the perfect illumination and strategic shadows that illuminate their features.

In this video, learn how Redken Artistic Ambassador, Sara Botsford, transforms the Halo Contouring concept into Reverse Halo Contouring, using Shades ALK to add depth and dimension back into the hair. This easy to follow placement and 1-step process will give your clients beautiful results in the perfect amount of time.